Some cases need a spotlight. Others require protection from it. The key is knowing which approach supports your goals and building a strategy to match.

Led by a former reporter for BuzzFeed News, The Wall Street Journal, and The Los Angeles Times, Flores Strategic Communications brings newsroom experience to high-stakes strategy.

At Flores Strategic Communications, we help attorneys, families and advocates navigate public attention during media crises, legislative battles, and public campaigns, some of the most high-pressure moments of their lives. We also support organizations working to influence public opinion, shift narratives, build coalitions, and drive meaningful change through strategic campaigns and policy advocacy.

Our work is grounded in newsroom experience that gives us insider knowledge of how stories develop and spread, trauma-informed strategy and an unwavering commitment to protecting human dignity. Our expertise has secured prominent media placements for clients, including CBS, CNN, NPR's Latino USA, Reuters, and other print and online platforms.

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